adidas Unveils the Fussballliebe Finale: The Official Match Ball for the Euro 2024 Semi Finals and Final

As the UEFA European Championships 2024™ in Germany reaches its climax, adidas has revealed the FUSSBALLLIEBE FINALE Official Match Ball, set to take center stage in the highly anticipated Semi Finals Euro 2024 matches and the final showdown. This striking new ball is more than just a piece of equipment; it’s a symbol of the tournament’s pinnacle, blending cutting-edge technology with a design deeply rooted in German national pride.

The new Adidas Fussballliebe Finale Euro 2024 match ball, designed for the semi-finals and final matches.

Design Inspired by German Heritage and the Coveted Trophy

The FUSSBALLLIEBE FINALE boasts a refreshed aesthetic, evolving from the group stage ball with prominent black wing shapes. These are now enhanced with vibrant edges, curves, and dots, all rendered in the iconic black, red, and gold of the German flag. This design choice is a clear homage to the host nation and its passionate footballing culture, perfectly aligning with the excitement surrounding the Euro 2024 semi finals.

Moving away from the white base of the group stage ball, the Finale version features a striking silver backdrop. This silver is not just for visual appeal; it’s a deliberate representation of the silverware that awaits the final four teams. Adidas specially developed this silver hue, rigorously testing it with athletes to ensure optimal on-pitch visibility without unwanted light reflection, a crucial detail for peak performance during the high-stakes semi finals Euro 2024 matches.

Pioneering Technology for Precision and Fan Engagement

The FUSSBALLLIEBE FINALE is groundbreaking as the first UEFA European Championships™ Final Official Match Ball to incorporate Connected Ball technology. This innovation provides real-time, precise ball data to video match officials. By combining player positioning data with AI, this technology is instrumental in UEFA’s semi-automated offside system, proving vital in crucial in-match decisions throughout the tournament, including the upcoming semi finals Euro 2024.

The match ball plinth designed by Gonzales Haase AAS for the Euro 2024 semi-finals and final, featuring 54 triangles representing UEFA associations.

Beyond aiding referees, this technology elevates the fan experience. Viewers at home can enjoy accurate, real-time in-play data, including ball speed, spin, and distance traveled, bringing them closer to the action of the semi finals Euro 2024 and beyond.

Furthering innovation, the ball incorporates a CTR-CORE within its structure. This groundbreaking core is engineered to maximize accuracy and consistency in play, maintaining optimal shape and air retention throughout the intense matches of the Euro 2024 semi finals. The outer skin, PRECISIONSHELL, is crafted from polyurethane (PU) and features both micro and macro textures. Coupled with a 20-piece panel configuration, this design enhances aerodynamics, ensuring superior performance and control for players on the field during these crucial games.

“Embodying the Coveted Trophy”: adidas on the Fussballliebe Finale

Solène Störmann, Global Category Director for Football Hardware at adidas, emphasized the ball’s significance: “With this being the first UEFA European Championships™ hosted by a single nation since 2016, we wanted the FUSSBALLLIEBE FINALE to be heavily inspired by the iconic colours of the German flag. But to really stand out as the ball for the most decisive games, we’ve opted for a distinctive silver base that makes the ball almost embody the coveted trophy that all these great teams will be competing for.“

Störmann also reflected on the tournament’s journey: “As we reflect on the tournament in its final stages, it’s been an honor to be part of bringing FUSSBALLLIEBE, the joy of football, to all the fans around Germany. This is also a ball that has brought in a new era of technical innovation to the UEFA European Championships™ through Connected Ball Technology.” She concluded with anticipation for the semi finals Euro 2024: “We can’t wait to see the new FUSSBALLLIEBE FINALE ball in the deciding matches and wish all teams the best of luck as they compete to be the best team in Europe.”

A Plinth Reflecting UEFA Unity

Adding to the prestige of the semi finals Euro 2024 and final, adidas unveiled a new match ball plinth for the pre-match ceremonies. Designed by Berlin-based artistic duo Gonzales Haase AAS, the plinth is a triangular prism made of anodized aluminum. Its 54 triangles symbolize the 54 UEFA associations that participated in the UEFA EURO 2024™ tournament and its qualifying rounds, representing the collective spirit of European football culminating in the semi finals Euro 2024.

Football for a Better Future

The FUSSBALLLIEBE FINALE Official Match Ball also represents adidas’ ongoing commitment to social responsibility. A portion of the ball’s net sales, 1%, will be contributed to Common Goal. This initiative supports organizations driving lasting social change in underserved communities, using football as a tool to build a more inclusive and equitable future.

Availability and Pricing

Priced at €150, the FUSSBALLLIEBE FINALE Official Match Ball is available for purchase now at adidas retail stores, selected retailers, and online at adidas.com football balls.

As the Euro 2024 semi finals approach, the FUSSBALLLIEBE FINALE is poised to become an iconic symbol of this stage of the competition, representing both technological advancement and the rich heritage of the host nation.